Helpful Insights

It’s clear that demand has been shifting towards more sustainable packaging solutions. However, while consumers want their packaging to be sustainable, they also expect the same great packaging experience they’ve had in the past, in terms of protection and quality, so this can be a challenge for packaging manufacturers.

Protective Packaging materials are essential to keeping products from getting damaged while in transit or being stored. With the vast variety of products being packed, there is naturally a large amount of different protective materials available to choose from. How do you know if you are you using the most effective and efficient protective packaging for your product?

The first recorded use of an adhesive tape dates way back over 150 years ago, in 1845. When a surgeon known as Dr. Horace Day used a rubber adhesive applied to strips of fabric, an invention he called ‘Surgical Tape’ would create the very first concept of adhesive tape.

The key to luxury packaging success is attaching value to every stage of the journey. Creating a premium packaging look is important if the business aim is to deliver on or even exceed customer expectations.

Protective Packaging materials are essential to keeping products from getting damaged while in transit or being stored. But given the vast variety of products being packed, there is naturally a large amount of different protective packaging materials available to choose from.

By now, we’re all aware of how important it is to reduce our impact on the environment. Not just in our personal day-to-day lives, but at a wider scale with the need for sustainable business decisions too. .

As an extremely stretchable plastic, stretch wrap is used to keep items secure and tightly bound on pallets in preparation for shipping or storage. But as simple as wrapping pallets with plastic film sounds, there’s a lot that goes into ensuring maximum protection, cost-efficiency, and sustainability - especially in fast-paced operations.

Last year, the total number of digital buyers reached 2.14 billion - a whopping 27.6 percent of the entire world’s population. In other words, one out of every four people you see around you is an online shopper. But what does this mean for your business?

Whether you’re an online business or have products placed in retail stores, product packaging is a powerful marketing tool, and if badly designed, can have a negative impact on your brand and lead to a loss of sales and revenue. However, if designed well, packaging can help secure the interest of potential buyers, and place your brand above its competition.